Welcome to BAVARIAN CINDERELLA!
Goal, vision and mission:
Our goal is to set a new trend in the traditional costume market. In the next 10 years, we aim for every third woman at the Oktoberfest to wear CINDERELLA'S shoes with transparent heels and platforms.
Our vision: we dream of a future where our shoes are not only fashion statements, but also a symbol of elegance and innovation in traditional costume fashion. We see women proudly wearing CINDERELLA'S and how our shoes are changing the way we experience traditional costume fashion.
CINDERELLA'S by Marcela strives to redefine traditional costume fashion by creating innovative shoe designs that combine tradition and modernity. Our mission is to offer women elegant, high quality shoes that not only perfectly match Dirndl, but are also a stylish addition for special occasions. We focus on sustainability and exclusivity to create shoes that respect not only fashion but also the environment. We are passionate about creating footwear that gives women confidence and highlights their uniqueness.
Our Brand Values:
- Tradition and Innovation: We honor the elegance of traditional Trachten fashion and reinterpret it in a modern and innovative way. Our shoes blend classic patterns with transparent heels, embodying timeless elegance.
- Versatile Elegance: Our shoes pair perfectly with Dirndls and complement various outfits for special occasions.
- Comfort and Quality: Cinderellas by Marcela represents the highest level of comfort and quality. Our shoes are crafted with craftsmanship and premium materials to ensure durability and comfort.
- Customer Satisfaction: Customer satisfaction is our top priority, and we strive to exceed their expectations.
- Exclusivity and Sustainability: Our collection is strictly limited, with no more than 5 pairs per design and size. We prioritize durable materials and a sustainable design approach to minimize fashion waste.
founding
2019
Shoe models
5
Colours
16
planned locations
5
“I love pumps with ankle straps, and I can see the trick the designer uses to make them more comfortable: a transparent platform that is hardly visible due to the reduced width, and a relatively wide heel that still looks light due to the material. Bravo!"
Ulrich Dobmann, Munich
"They are great! Above all, that the brooches are also interchangeable. "
Jeannette Graf, Munich